A Well Established Buyer Persona Minimizes Advertising While Increasing Revenue

By |2019-02-17T02:35:30+02:00September 30th, 2014|Categories: Uncategorized|Tags: , , |

Businesses that have developed a buyer persona have created a fictitious version of what they consider the perfect customer. They use this character to help understand the main traits members of the business's target market share and how to attract their attention and encourage them to go on a buying spree when they find the [...]