How to Get a Job in Online Marketing
Marketing

How to Get a Job in Online Marketing?

The web industry proffers excellent career opportunities for folks looking to make a mark in the digital marketing. Online agencies provide related jobs that are in great demand now for those who can perform well in the following areas or skills: SEO experts; Web designing; Paid search analysts; Social media marketing; Business development; Content management among others. Here are few…read more
Benefiting from Employee Advocacy
Marketing

Benefiting from Employee Advocacy

Business owners can't afford to ignore any avenue of marketing if they want to stay ahead of the competition. Taking advantage of employee advocacy is one method to maximize the businesses reach without putting a stain on the marketing budget. What is Employee Advocacy Business has found that in this new world of internet social marketing has done an excellent…read more
4 Successful Growth Hacking Techniques
Technology

4 Successful Growth Hacking Techniques

Business owners who are able to "hack" together a process that leads to steady company growth have mastered something that's currently referred to as growth hacking. In the past, most businesses believed having a really good product and practicing ethical business practices was all they needed to succeed. Today, business owners know better. In today's competitive world, both traditional and…read more
A Well Established Buyer Persona Minimizes Advertising While Increasing Revenue
Uncategorized

A Well Established Buyer Persona Minimizes Advertising While Increasing Revenue

Businesses that have developed a buyer persona have created a fictitious version of what they consider the perfect customer. They use this character to help understand the main traits members of the business's target market share and how to attract their attention and encourage them to go on a buying spree when they find the business's internet based business. There…read more
Reap the Benefits of a Well Thought Out Integrated Marketing Strategy
Marketing

Reap the Benefits of a Well Thought Out Integrated Marketing Strategy

The key to having an effective marketing program that not only promotes a product/service but also helps establish a recognizable brand is having an integrated marketing strategy. Every single promotional statement should, in some way, connect to all previously released marketing material and what will be released in the future. Using an integrated marketing strategy that ties all marketing material…read more