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18 12, 2014

What is a Value Proposition and How it Helps Increase Revenue

By |2017-12-06T14:04:58+00:00December 18th, 2014|Categories: Marketing|Tags: , , |0 Comments

Marketing experts often throw the term, value proposition around in conferences and workshops, and many of these marketers are unaware that they have an entire roomful of people wondering just what is a value proposition anyway. The Answer to the Question What is a Value Proposition The value proposition is a term that's used, to sum [...]

25 11, 2014

3 Things to Keep in Mind When Creating a Omni-Channel Marketing Strategy

By |2017-12-06T14:38:31+00:00November 25th, 2014|Categories: Marketing|Tags: , , |0 Comments

An omnichannel marketing strategy is a form of marketing that allows professionals to make it possible for their customers to take advantage of numerous shopping choices. Common choices include; Mobile apps; Brick and mortar establishments; Catalogs; Websites. The problem that many business owners encounter when they learn about Omni-Channel marketing is the definition sounds much simpler [...]

11 11, 2014

How to Get a Job in Online Marketing?

By |2017-12-17T15:14:07+00:00November 11th, 2014|Categories: Marketing|Tags: , , |1 Comment

The web industry proffers excellent career opportunities for folks looking to make a mark in the digital marketing. Online agencies provide related jobs that are in great demand now for those who can perform well in the following areas or skills: SEO experts; Web designing; Paid search analysts; Social media marketing; Business development; Content management among [...]

5 11, 2014

Benefiting from Employee Advocacy

By |2017-12-11T12:18:00+00:00November 5th, 2014|Categories: Marketing|Tags: , , |0 Comments

Business owners can't afford to ignore any avenue of marketing if they want to stay ahead of the competition. Taking advantage of employee advocacy is one method to maximize the businesses reach without putting a stain on the marketing budget. What is Employee Advocacy Business has found that in this new world of internet [...]

28 10, 2014

Understanding the Benefits of Gamification in Business

By |2017-12-11T17:39:57+00:00October 28th, 2014|Categories: Marketing|0 Comments

If business owners become confused when they read an article or attend a lecture in which the term gamification in business is used, they shouldn't feel bad. Many well-educated business people have the exact same reaction. Over the past year or so, gamification in business is a term that has gotten used quite a bit. Makes [...]

13 10, 2014

4 Successful Growth Hacking Techniques

By |2017-12-09T19:25:57+00:00October 13th, 2014|Categories: Technology|Tags: , , |0 Comments

Business owners who are able to "hack" together a process that leads to steady company growth have mastered something that's currently referred to as growth hacking. In the past, most businesses believed having a really good product and practicing ethical business practices was all they needed to succeed. Today, business owners know better. In today's competitive [...]

30 09, 2014

A Well Established Buyer Persona Minimizes Advertising While Increasing Revenue

By |2017-12-06T14:44:04+00:00September 30th, 2014|Categories: Uncategorized|Tags: , , |0 Comments

Businesses that have developed a buyer persona have created a fictitious version of what they consider the perfect customer. They use this character to help understand the main traits members of the business's target market share and how to attract their attention and encourage them to go on a buying spree when they find the business's [...]

22 09, 2014

Think Carefully Before Engaging in Advocacy Marketing

By |2017-12-09T16:15:27+00:00September 22nd, 2014|Categories: Marketing|Tags: , , |0 Comments

Advocacy marketing is a very direct and pointed form of marketing that businesses use to help promote their feelings on a particular matter. More often than not, this form of marketing involves a political issue that has a direct impact on the business. It's normal for this type of marketing to be funded by a third [...]