Why lead quality is important for business

By |2019-02-17T16:57:17+02:00November 27th, 2016|Categories: Marketing|Tags: , , |

What is lead quality? Lead quality is when a person who can potentially become a customer and generate business. Lead quality is the company at the beginning of a campaign so they can view the progress and the percentage of positive and negative leads throughout a marketing campaign. Significance Leads are a precursor [...]

The Power of Digital Marketing Trends

By |2019-02-17T17:28:15+02:00August 10th, 2015|Categories: Marketing|Tags: , , |

For those who have no idea of what digital marketing is, the best explanation would be that it is the system that makes the best of both worlds - the digital and the marketing. Though the fundamental principles of marketing remain the same, it is a fact that digital marketing is one of those amazingly new [...]


By |2019-02-17T17:34:11+02:00July 8th, 2015|Categories: Marketing|Tags: , , |

Most people think that it does not matter what the Internet has to say about their brand as it would have no impact on the company’s bottom line. Actually, it is just quite the opposite. For a small business, especially, online reputation management may be the key for their brand’s success. Would the small business [...]

Social Media Marketing – An Affair with SEO Services

By |2019-02-17T17:31:40+02:00June 22nd, 2015|Categories: Marketing|Tags: , , |

Exactly like your dinner is incomplete without desserts at the end; your feast of fruitful online marketing is curtailed until you utilize the engaging benefits of social media.What you know about social media: So far, you might have just seen social media as a place to connect with millions of “people” (known or unknown) to share [...]

Over Optimization: A Suspicious Talent

By |2019-02-17T02:44:50+02:00June 13th, 2015|Categories: Marketing|Tags: , , |

 “Everything is fair in love and war” But, unfortunately, the fight for top positions in search engines is neither a form of “love” nor it is outlined as “war”. When it comes to SEO services, there are well-defined ways to promote a site. Over optimizing of your site to become cherries on the cake may [...]

Aspects of a Successful Digital Business Strategy

By |2019-02-17T02:40:01+02:00February 5th, 2015|Categories: Marketing|Tags: , , |

These days businesses can't afford to ignore how the average consumer turns to the internet whenever they need information about a product, service, or business. Both large and small businesses will benefit from a well thought out digital business strategy. What many business owners don't understand that a successful digital strategy requires more than a [...]

6 Sources That Provide Valuable Assistance with Influence Marketing

By |2019-02-17T02:49:03+02:00January 17th, 2015|Categories: Marketing|Tags: , , |

One of the terms that gets bandied about during conversations about how to increase sales and brand recognition is influence marketing. The trick to successful influence marketing is working closely with a person or company who inspires trust in your customers. Businesses who enlist the help of popular celebrities for promotional purposes are creating a [...]